READING LIST

1/23/01 Syllabus, Rhetoric, Criticism

Katlyn Kohrs Campbell, "Rhetoric, Language, and Criticism," and "The Process of Rhetorical Criticism," from Critiques of Contemporary Rhetoric, 1972.

1/30 History, videos

Kathleen Hall Jamieson, "Broadsides to Broadcasts," from Packaging the Presidency, 1996.

Karlyn Kohrs Campbell and Kathleen Hall Jamieson, "Introduction: the Rhetorical Presidency," from Deeds Done in Words: Presidential Rhetoric and the Genres of Government, 1990.

2/6 1988-1992-1996

Kathleen Hall Jamieson, "1988: The Pit and the Paradise," from Packaging the Presidency.

Paul Boller, "1992: Clinton and the Call for Change," from Presidential Campaigns, 1996.

Alfred Snider, "Why Dole Lost," handout, 1997.

2/13 Rhetorical Criticism

Karlyn Kohrs Campbell, "The Systems of Rhetorical Criticism," from Critiques of Contemporary Rhetoric, 1972.

Edwin Black, "The Meaning of Criticism." And "The Practice of Criticism," from Rhetorical Criticism: a Study in Method, 1965.

Marie Hochmuth Nichols, "Kenneth Burke: Rhetorical amd Critical Theory," from Essays on Rhetorical Criticism, 1963.

Bernard Brock, "Rhetorical Criticism: a Burkeian Approach," in Methods of Rhetorical Criticism, 1972.

2/20 Fantasy & Reality, Audience part one

Take this quiz, from Kathleen Hall Jamieson, Everything You Think You Know about Politics … and Why You're Wrong, 2000.

Kathleen Hall Jamieson, "What Is Happening Now? The Quality of Campaign Discourse," and "What Should We Really Expect? How They Talk to Us," from Everything You Think You Know about Politics … and Why You're Wrong, 2000.

Richard Petty & John Cacioppo, "The Elaboration Likelihood Model of Persuasion," from Communication and Persuasion: Central and Pertipheral Routes to Attitude Change, 1986.

Stephen Wayne, "The Political Environment," from The Road to the White House, 2000, 2000.

Joseph Cappella & Kathleen Hall Jamieson, "Framing the News," and "The Cognitiver Bases for Framing Effects," from Spiral of Cynicism: The Press and the Public Good, 1997.

2/27 Audience part two

Andre Blais, "Rational Choice and Voting," in To Vote or Not to Vote, 2000.

Jeffrey Birnbaum, "The Shakedown," from The Money Men, 2000.

3/13 Strategies part one

Allan Lichtman, "Logic of the Keys," from The Keys to the White House, 1996: a Surefire Guide to Predicting the Next President, 1996.

Barry Newman, "The Marketing Campaign," from The Marketing of the President: Political Marketing as Campaign Strategy, 1994.

3/27 Strategies part two

Stephen Wayne, "Organization, Strategy, and Tactics," from The Road to the White House, 2000, 2000.

Dennis Johnson, "The Business of Political Consulting," from Campaign Warriors: The Role of Political Consultants in Elections, James Thurber and Candice Nelson, Editors, 2000.

4/3 Media & Advertising part one

Sidney Kraus, "Overview: Television and the Presaidential Election," in Televised Presidential Debates and Public Policy, 2000.

Stephen Wayne, "Media Politics," in The Road to the White House 2000, 2000.

Joseph Cappella & Kathleen Hall Jamieson, "Learning from Strategic and Issue Coverage," from Spiral of Cynicism: The Press and the Public Good, 1997.

L. Patrick Devlin, "Campaign Commercials," from Political Persuasion in Presidential Campaigns.

4/10 Media & Advertising part two, Application of Method

Joseph Cappella & Kathleen Hall Jamieson, "Activating the Public's Cynicism About Politics," and "The Workings of the Cynical Public Mind," from Spiral of Cynicism: The Press and the Public Good, 1997.

4/17 Debates part one

Sidney Kraus, "Debate Effects: Voters Win," in Televised Presidential Debates and Public Policy, 2000.

Kathleen Hall Jamieson, "Why Winning a Presidential General-Election Debate Has Little to Do with Performance," and, "Does the Winning Candidate's Agenda Match the Electorate's More Closely Than the Losing Candidate's?" from Everything You Think You Know about Politics … and Why You're Wrong, 2000.

4/24 Debates part two

Edward Hinck, "Reassessing the Rhetorical Functions of Political Debates," from Enacting the Presidency: Political Argument, Presidential Debates, and Presidential Character, 1993.

Bob Zelnick, Gore: a political life, 1999

Bill Turque, Inventing Al Gore, 2000

George W. Bush, A charge to keep, 1999

Molly Ivins, Shrub: the short but happy political life of George W. Bush, 2000

Stephen Hess, The little book of political etiquette, 1998

Elizabeth Drew, Whatever it takes, 1997

Kathleen Kendall, Communication in the presidential primaries, 2000

Arthur Miller, Presidential campaigns and American self images, 1994

Robert Williams, Party finance and political corruption, 2000

Charles Lewis, The buying of the president, 1996

You pruimarily want to use websites for primary materials - transcripts and streaming videos. Remember that the vast majority of websites are not subject to critical review.

CNN All Politics - see Election 2000

http://www.cnn.com/ALLPOLITICS/

CSPAN Election 2000 Resources

http://www.cspan.org/campaign2000/